New York has the highest average search ad CPC for the Travel vertical and the Beauty & Skincare vertical. New Jersey has the highest average CPC for the Cryptocurrency and Jewelry verticals. Check ...

Do you want to run marketing campaigns on TikTok but aren't sure how to get started? An infographic (below) from Giraffe Social provides a beginner's guide to advertising on the social media platform.

This years Cyber Monday saw mobile click rates jump 55 per cent higher than the pre-holiday average, new figures from mobile advertising firm Medialets have revealed ... You can find these facts plus ...

Real-time bidding, or RTB, is a style of programmatic buying in which digital advertising opportunities are auctioned off in real-time. The auctions take place in milliseconds as advertisers bid ...

Looking to improve your online ad results this year? This will help. One of the best ad creators in the game, Savannah Sanchez, recently shared her tips on how to create more effective ads ...