A myriad of brands have released east-west rings over the past few years, with oval, emerald, and marquise cuts dominating ...

I tried an engagement ring from Quince, the online direct-to-consumer brand. Its center stone is a 3 carat lab-grown diamond ...

"When you think of a traditional solitaire engagement ring, elongated diamond shapes such as emerald or oval cuts will be set 'north-south' or vertically," explains the jeweller Rachel Boston. "An ...

These rings showcase not only the celebrity’s personal style (think Meghan Fox’s two-stone emerald ... Diamonds, with a gem sourced from Beverly Hills Diamonds. The ring: The 18-carat oval ...

At the 2025 Golden Globes, Zendaya wore a statement Bulgari necklace with a 31-carat oval paraiba tourmaline and matching earrings – but somehow, it was another piece of jewellery that got the world ...

But Zendaya took a unique turn with her ring's east-west orientation. Typically, oval (as well as emerald and solitaire) diamonds are set in a vertical, north-south direction. The Dune star’s ...

“East-west engagement rings are great options for the modern bride. By simply orienting stones east-west, the classic diamond cuts such as emerald cut oval, and marquise are given a fresh ...