Social Media is a natural habitat for Gen Z, the first generation born into the digital age. According to recent research by the market research agency Opeepl, 81% of 15- to 27-year-olds have recently ...

Morten Korch-Haahr is a CEO and Co-Founder at Opeepl, a global market research agency providing Gen Z and youth insights. Morten is an entrepreneur passionate about helping consumer brands take the ...

Social Media landscape demands creativity, agility and an eye on emerging trends. This article explores how businesses can ...