Creative arm UltraSuperNew cleverly uses the Japanese concept of honne (inner feelings) versus tatemae (outward appearance) ...
With uncertainty looming over Chinese outbound brands that face steep tariffs in the US, Campaign asks brand experts how ...
Jeswani, who is also CEO of Ogilvy Singapore and Malaysia, will take on additional duties as ASEAN CEO, a newly created role ...
X has broadened its legal battle with advertisers over an alleged ad boycott, adding new brands to a list that already ...
Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...
An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative ...
Ad Nut may be a hyperactive squirrel, but even this nut-hoarding dynamo understands the joy of doing absolutely nothing. Which is precisely why Ad Nut appreciates the pure genius of S.C. Johnson's ...
Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...
Excellent choice! This is exclusive Campaign content. Sign in or join our top subscription tier, The Knowledge, today.
On Monday, Chinese startup DeepSeek launched its new R1 chatbot, shocking the world with an AI model that not only challenged the performance of current US-based industry leaders, but did so at a ...