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Campaign US
1 天
Who’s leading the 2025 Agency of the Year shortlist? Top contenders and indie standouts
Both Weber Shandwick and VML secured five finalists each, competing head-to-head in categories such as account person, where ...
Campaign US
1 天
Sundance Film Festival’s first ‘Creator Day’ signals influencer migration into ...
Spikes of influencer interest in traditional entertainment events inspired Sundance Film Festival’s first Creator Day, a ...
Campaign US
1 天
A Bad Bunny blueprint for brands: Speak to the universal by elevating the specific
As a proud Puerto Rican, I couldn’t help but feel a surge of emotion listening to Bad Bunny’s latest album, Debí Tirar Más ...
Campaign US
1 天
TikTok today, totaled tomorrow: An agency perspective
Colleen Saporito, VP of marketing strategy at Gale, told Campaign US that the agency’s community managers are “deep within ...
Campaign US
3 天
The devastating comms impact of a Trumpian social-media age
Lars Voedisch, group CEO of Precious Communications, calls the decision by Meta “disappointing” and says that it increases ...
Campaign US
1 天
Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants
John Wren and Philippe Krakowsky, the chief executives of Omnicom and Interpublic respectively, have co-hosted meetings in ...
Campaign US
3 天
Exclusive: The 4As’ 2025 Look Ahead report explores the possibilities of what’s next ...
Continuing its mission to empower ad agencies for success, the 4As has released its annual report of industry challenges, ...
Campaign US
4 天
The dramatic TikTok blackout is a wake-up call for marketers and creators
The social media landscape experienced a dramatic shift last week when TikTok temporarily went dark in the U.S., hours ahead ...
Campaign US
6 天
TikTok goes dark, shortly ahead of scheduled ban
TikTok battled to keep its U.S. presence through nine months of hearings, court filings and oral arguments, which cite First ...
Campaign US
6 天
TikTok turns lights back on after assurances from President-elect Donald Trump
The lights are back on at TikTok, at least for now. At 12:57 p.m. EST on Sunday, Jan. 19, TikTok issued a statement on Elon ...
Campaign US
4 天
Group M axes global agency CEO roles in major centralisation push
Group M has carried out a dramatic restructure, including axing the global agency chief executive roles at its three networks ...
Campaign US
5 天
REVEALED: The Campaign US 2025 Agency of the Year shortlist
Campaign has revealed the 2025 Agency of the Year shortlist for the U.S. The agencies and individuals on this list have ...
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