Warner Bros. Discovery's restructuring aims to optimize cash flow from linear TV to pay down debt and invest in streaming.
One will be dedicated to the company’s linear networks like CNN, Magnolia Network, TNT, and others, while the other will house the Max streaming service and the Warner Bros. movie studio.
The two new operating units will be called Global Linear Networks and Streaming & Studios. HBO, even though it still has a linear presence, will be housed in Streaming & Studios. The move ...
Unlike Comcast, WBD won't spin its assets off into a separate company. A new Global Linear Networks division will house TV properties like the Discovery Channel and CNN, while the Streaming ...
Aaron Goldman, CMO at Mediaocean, dives into how CTV will knock out linear in this year’s ad spend smackdown. Spoiler alert: ...
However, AI models are often used to find intricate patterns in data where the output is not always proportional to the input ...
CNN is laying off 6% of its workforce, or roughly 200 staffers, as the cable network aims to transform its newsroom into a digital-first operation.
CNN to lay off 6% of workforce, shift focus to digital strategy, launch new streaming service and lifestyle product.