Advertising, Marketing, Media, Digital, PR News & more
Campaign India reports on an emerging media and has grown to be the authoritative voice of the media, marketing and advertising community in the asia pacific region
The changing face of political ad campaigns in India
2024年5月6日 · One of the BJP's popular 2014 election videos. One amongst BJP's "India Shining" ads in 2014. Speaking about the 1984 and 2004 campaigns, Jha says, “After the demise of Indira Gandhi, invoking a sentiment of fear that had enveloped the country channelised into a great public mobilisation.
Advertising - Campaign India
Articles under Advertising. Campaign roundup: Week of 20 Jan The latest ad films and campaigns from brands like Zeno, Fujifilm, TATA AIA, DIor, Niva Bupa, Knauf India, ZOFF Foods, Kalyan Jewellers, Xiaomi India, flourish, Shangri-La Eros, National Poker Series India, Myntra beauty JK Lakshmi Cement Zupee , realme ,Window Magic like and more, in our weekly roundup.
News - Campaign India
Chinese prosecutors seek lengthy prison sentences for former GroupM executives as scale of bribery allegations revealed Details emerging from the trial proceedings allege that up to $110 million may have been transferred to executives' individual accounts as prosecutors seek life imprisonment for GroupM China's former chief investment officer …
Ad industry’s budget wishlist: Relief, reforms, and digital push
3 天之前 · Stating that India's 2025 Union Budget comes at a time of shifting consumer sentiment and evolving priorities, Deepender Rana, executive managing director - South Asia, insights division, Kantar, noted that while 67% Indians felt the last year’s Budget aligned with their needs, this sentiment has gradually declined over the last three years, coinciding with a slowing GDP.
Hitting INR 2,500 crores in FY23, Indian PR industry eyes INR 4,570 ...
3 天之前 · The public relations (PR) industry in India is experiencing a transformative phase, marked by rapid growth and evolving challenges. According to the SPRINT 2024-25 survey by the Public Relations Consultants Association of India (PRCAI) in collaboration with Ipsos and Astrum Reputation Advisory, the industry posted revenues of INR 2,500 crores for FY 2023, representing a 19% year-on-year growth.
India’s DPDP Rules: A game-changer for data-driven marketing?
4 天之前 · As someone who has spent years navigating the complexities of global marketing campaigns, I can tell you that India’s proposed Digital Personal Data Protection Act, 2023 (DPDP Act) isn’t just another privacy regulation—it is a game-changer that will …
About Us | Campaign India
In September 2007, Haymarket Media India Ltd, one of the world’s leading media companies, launched Campaign India to focus on the exploding advertising, media and marketing verticals in India.. Campaignindia.in brings readers news on the latest developments, thought-provoking and timely analysis and informed debate on issues that confront practitioners in the country.
Year in review: Campaign India top 50 - part five
2023年12月29日 · Continuing with our year-ender series which also features a daily rapid fire, and the top 10 moves of the year, here's Campaign India's pick of the top 50 campaigns from 2023.. The top 50 campaigns are picked by the editorial team of Campaign India and are listed alphabetically.. View part five: Tanishq (conceptualised by Lowe Lintas)
MMA India Board shares 10 commandments for marketers to …
2024年12月12日 · As 2024 draws to a close, the MMA Global India Board, a collective of professionals from brands like Google, McDonald’s India, Kotak Mahindra Bank, Nestlé India, Disney+ Hotstar, BARC, Aditya Birla Group, Perfetti Van Melle, Kantar, Google India, InMobi, and more, locked themselves in a room to address the need of the hour.